This Privacy Policy explains how disabilityinactiondudley.co.uk ("we", "us", or "our") collects, uses, and protects the personal information of visitors to our website. Disabilityinactiondudley.co.uk acts as the data controller for all personal data processed in connection with your use of this site, which provides independent reviews and information relating to Kingshill Casino and similar online gambling operators available in Great Britain. By continuing to use disabilityinactiondudley.co.uk, you acknowledge that you have read and understood this policy. This policy was last updated in 2026.
Information We Collect
Information You Provide
- Contact form submissions: your name and email address when you contact us directly.
- Newsletter sign-ups: your email address if you opt in to receive updates from disabilityinactiondudley.co.uk.
- Comments or feedback: any content you voluntarily submit through interactive features on our site.
- Survey or competition entries: personal details you provide if you participate in any promotional activity we run.
Information Collected Automatically
- IP address and browser type: collected automatically when you access disabilityinactiondudley.co.uk.
- Pages visited and time on site: behavioural data captured via analytics tools.
- Referral source: information about how you arrived at our site, including affiliate tracking parameters.
- Device information: operating system, screen resolution, and device type.
- Cookie data: as detailed in the section below.
Cookies We Use
Disabilityinactiondudley.co.uk uses cookies to ensure our website functions correctly, to understand how visitors interact with our content, and to support our affiliate partnerships with casino operators including Kingshill Casino. You can manage your cookie preferences through your browser settings or our consent banner at any time.
| Cookie Type | Purpose | Retention |
|---|---|---|
| Essential | Required for core website functionality, security, and session management on disabilityinactiondudley.co.uk. | Session / up to 12 months |
| Analytics | Tracks aggregated visitor behaviour (e.g. Google Analytics) to help us improve content and user experience. | Up to 26 months |
| Affiliate / Marketing | Records clicks on casino operator links, including Kingshill Casino, to attribute referrals and support our revenue model. | Up to 30 days |
| Preferences | Remembers your cookie consent choices and site display preferences across visits. | Up to 12 months |
| Social Media | Enables sharing functionality if you choose to share content from disabilityinactiondudley.co.uk on third-party platforms. | Up to 24 months |
How We Use Your Data
- To operate and maintain disabilityinactiondudley.co.uk and deliver the content you request.
- To respond to enquiries or feedback submitted through our contact channels.
- To send newsletters or updates where you have provided explicit consent.
- To analyse site performance and improve the quality of our Kingshill Casino reviews and related content.
- To manage affiliate relationships and track referrals to casino operators in accordance with our commercial agreements.
- To comply with applicable legal obligations under UK law.
- To detect, prevent, and address fraudulent or abusive activity on our platform.
Legal Bases for Processing
Disabilityinactiondudley.co.uk processes your personal data in accordance with the UK GDPR and the Data Protection Act 2018. Where we rely on your consent — for example, for marketing emails or non-essential cookies — you may withdraw that consent at any time without affecting the lawfulness of prior processing. For operational activities such as website analytics and affiliate tracking, we rely on our legitimate interests as a publisher to maintain and improve our services, provided those interests are not overridden by your fundamental rights and freedoms. Where required by law, we will always obtain your explicit consent before processing your data.
Third Parties & Affiliate Links
Disabilityinactiondudley.co.uk contains affiliate links to third-party gambling operators, including Kingshill Casino. When you click these links, you will leave our site and be subject to the privacy policy of the destination operator. We earn a commission when users register or deposit via our links; however, we do not share your personal data directly with those operators. We also engage analytics providers such as Google Analytics, which may process data on our behalf under data processing agreements. We do not sell your personal data to any third party.
Your Privacy Rights
- Right of access: request a copy of the personal data disabilityinactiondudley.co.uk holds about you.
- Right to rectification: ask us to correct inaccurate or incomplete personal data.
- Right to erasure: request deletion of your personal data where there is no compelling reason for its continued processing.
- Right to data portability: receive your data in a structured, commonly used format where processing is based on consent or contract.
- Right to object: object to processing based on legitimate interests, including direct marketing.
- Right to restrict processing: request that we limit how we use your data in certain circumstances.
- Right to withdraw consent: withdraw any previously given consent at any time via our cookie settings or by contacting us.
To exercise any of these rights, please contact us using the details in the Contact section below. We will respond within 30 days in accordance with UK GDPR requirements. You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk.
Data Security & Retention
Disabilityinactiondudley.co.uk implements appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, or disclosure. These include encrypted data transmission (HTTPS), restricted access controls, and regular security reviews. We retain personal data only for as long as necessary to fulfil the purposes described in this policy or to comply with legal obligations. Contact form data is retained for a maximum of 24 months; analytics data is retained in accordance with our providers' standard retention periods; and affiliate tracking data is retained for up to 12 months following a referral event.
Contact
If you have any questions, concerns, or requests relating to this Privacy Policy or the way disabilityinactiondudley.co.uk handles your personal data, please contact our team by emailing us directly through the contact page at disabilityinactiondudley.co.uk/contact. We are committed to addressing all privacy-related enquiries prompt